Vevo developing Apple TV app for 24-7 music video channel

After recently adding on-demand sports (WatchESPN) and premium cable (HBOGo), Apple(s AAPL) is reportedly going to get a 24-hour-a-day music video channel from Vevo. The music site already has ad-supported video programming available for its Android, iOS, Windows Phone and BlackBerry apps, and channels on Apple TV competitors Xbox and Roku.