The state of Europe’s homegrown cloud market

1Executive Summary

Europe’s cloud market is dominated by the same providers that serve the rest of the world: Amazon Web Services, Microsoft Windows Azure, and Rackspace. Each of these global providers has a local presence in Europe. All have made efforts to satisfy European-specific concerns with respect to privacy and data protection.

However, a growing number of local companies are developing cloud computing offerings in the European market. This report explores in more detail the importance of having these local entrants and asks whether Europe’s growing concern with U.S. dominance in the cloud is a real driver for change. The goal is to discover whether there is a single European cloud market these companies can address or whether there are several different markets.

Key highlights from this report include:

  • European concern about the dominance of U.S. cloud providers
  • Rationale for developing cloud solutions within Europe
  • The value of transnational cloud infrastructure
  • The value of local or regional cloud infrastructure
  • A representative sample of Europe’s native cloud providers
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