About
Ross Rubin is an Analyst for Gigaom Research and the principal analyst at Reticle Research, which provides insights on consumer technology adoption. Previously, he was executive director and principal analyst at The NPD Group, where he served as lead analyst on consumer electronics, handsets. and connected devices. Prior to NPD, he was vice president and chief research fellow at Jupiter Research, where he founded and managed the consumer devices and broadband services and had overall responsibility for research architecture and research agenda development. Ross shares insights on the consumer technology industry at http://techspressive.com/. He has been a columnist for Engadget since 2004 and for ABCNews.com since 2006.