Lyida

Strategy & Business Planning Consultant, Paphion Inc.

New York, New York

About

Ms. Loizides is an Analyst for Gigaom Research who most recently served as the Head of Corporate Planning at Canoe Ventures, a joint venture founded by the six largest cable operators in the US – Comcast, TimeWarner, Cox, Brighthouse Networks, Cablevision, and Charter. She was responsible for leading Canoe’s corporate planning and strategy office, leading a multi-disciplinary team that was responsible for all corporate and business planning and development, and business, market and product research, analytics and insights.

Ms. Loizides operates Paphion, a consultancy that focuses on implementing market-entry strategies and managing business development initiatives for clients including Sony Corporation of America, Cisco Systems, Brighthouse Networks, Motorola USA, Microsoft, Scripps Networks, A&E Networks, Synacor Inc., HealthiNation, ASCAP National Academy of Television Arts & Sciences, SeaWell Networks, and several hedge funds.

Prior to Canoe, she served as VP, Interactive Media at Paradigm Talent Agency where she was responsible for digital business development working with sister divisions including motion picture, TV, and music.

As VP/Director of Technology and Media Analytics at Interpublic Group of Companies, The Consumer experience Practice, she lead a team focused on the extension of proprietary research platforms that merged traditional and emerging cross-platform media analytics for IPG clients.

Previously, she spent over five years in investment research and consumer research and analytics with Ziff Brothers Investments and Jupiter Research, specializing in technology, media and telecomm (TMT). She began her career in product management with VSystems Inc., now Esker, and nCompass Labs Inc., now Microsoft.

Ms. Loizides serves as 2nd Vice President and Officer of the Board and Governor and Chair of the Advanced Media Committee of National Academy of Television Arts & Sciences, NY. NATAS awards Emmys for excellence in television. She has been published in industry leading academic journals and trade periodicals and has served as Adjunct Lecturer, NYU, Center for Design, Digital Arts and Film.

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