President and Principal Analyst, McKendrick & Associates

Bucks County, Pennsylvania

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Joe McKendrick is an Analyst for Gigaom Research and an author and independent researcher, covering innovation, information technology trends and markets. He also can be found speaking (and listening!) at business IT, cloud and SOA industry events and Webcasts. He serves on the program committee for this year’s SOA & Cloud Symposium in London. He is also one of 17 co-authors of the SOA Manifesto, which outlines the values and guiding principles of service orientation in business and IT.

He contributes to to several industry sites, including, where he focuses on the impact of cloud computing on markets and workplaces. He is also contributing editor to CBS Interactive, authoring the ZDNet “Service Oriented” site, and CBS Interactive’s SmartPlanet “Business Brains” site.

In a previous life, he served as communications and research manager of the Administrative Management Society (AMS), an international professional association dedicated to advancing knowledge within the IT and business management fields. He is a graduate of Temple University.

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