About
Greg Sterling is an Analyst for Gigaom Research and the founder of Sterling Market Intelligence, focused on the Internet’s impact on offline consumer behavior. He is senior analyst for Internet2Go, an advisory service from Opus Research tracking the evolution of the mobile Internet. Sterling is also a contributing editor for Search Engine Land, the leading online publication about the search marketplace.
Until he left in 2006, Sterling ran BIA/Kelsey’s Interactive Local Media program. Before ILM he was a producer at TechTV. Prior to TechTV, Sterling was part of the pre-launch editorial team at AllBusiness.com. And way back in the 1990s, Sterling was a practicing attorney — before leaving law to join the manic world of online marketing.
He is frequently cited and quoted in leading US publications regarding the search, local and mobile markets.