Co-Founder, Appency

Sacramento, CA

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Mobile applications have quickly emerged as the future of the mobile environment, however with the explosive growth comes the need for developers to learn how to make their products stand out from the noise. Traditionally… app developers are not marketers, and marketers, are not app developers. ¬†Aaron Watkins is an Analyst for Gigaom Research who also created Appency to fill this need and bring the skills of seasoned marketing and PR professionals to the app development community. In his time as Co-Founder of Appency, he has helped successfully market dozens of high profile apps and continue to look for new and interesting ways to help app developers establish a brand and stand out from the crowd.

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