Today in Mobile

Nick Bilton of The New York Times attracted attention over the holiday weekend with this piece claiming Facebook hopes to launch its own smartphone within the next year or so. While rumors of a Facebook phone have floated around for quite a while, Bilton’s story drew a flurry of responses, most of which were critical of the strategy: flatly said Facebook doesn’t need to make a phone, while ZDNet shouted that a Facebook phone doesn’t stand a chance. I agree with the naysayers here — the hardware game is an overcrowded space where very few  players make much money, and whatever window Facebook may have had there probably closed a year or two ago. Instead, the company should focus on other mobile opportunities like building its own app store and browser.

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Colin Gibbs

Colin Gibbs

Founder and Principal Peak Mobile Insights

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