Today in Social

Yahoo’s generating news today. The LA Times hears it made an unsolicited bid for Hulu. Meanwhile TechCrunch rumors that, prior to its shareholder meeting this week, investors are highly displeased with the company’s performance, and Yahoo may be seeking a new CEO. We’ve heard that one before. Wags opine Hulu could serve multiple purposes if its chief Jason Kilar took the reins from Carol Bartz. Hulu might make a good fit for Yahoo. Yahoo is focused on selling branding advertising these days, and it’s not beholden to any single media conglomerate. That could help Hulu with content negotiations, though limit some cross-media campaign opportunities. Meanwhile, it’s been a while since I looked at Yahoo’s potential social strategies.

Relevant Analyst
P1040724

David Card

VP Research Gigaom Research

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