Today in Social

Amidst the layoffs – 900 or so, most in India back-office ops – AOL is still generating some other news. This interview with Tim Armstrong reveals a couple of tidbits. Besides noting that its Finance titles were losing $20 million a year, Armstrong sketches out where new acquisition Outside.in fits. Its search engine for hyperlocal news and blog content will integrate with Patch, but it also has a growing licensing business with publishers like CNN, so it will keep its brand. And AOL’s launching a mobile music app called Play that leverages Rdio’s new API. Mobile song sharing is a great idea, but Zune did it better – this shares only samples if only one party is an Rdio subscriber. Play is sponsored by T-mobile, and AOL wants to build out its mobile advertising business. Meanwhile, here’s the bad news – these are AOL brands that are struggling or withering.

Relevant Analyst
P1040724

David Card

VP Research Gigaom Research

Do you want to speak with David Card about this topic?

Learn More
You must be logged in to post a comment.
No Comments Subscribers to comment
Explore Related Topics

Latest Research

Latest Webinars

Want to conduct your own Webinar?
Learn More

Learn about our services or Contact us: Email / 800-906-8098