Today in Connected Consumer

I enjoyed reading this Long View by NewTeeVee’s Liz Gannes on Xbox’s 1 vs. 100 live game/trivia hybrid. Liz’s case study shows how impressive the effort was for Microsoft, with over 3 million downloads during the 13 week season and one session where 114 thousand simultaneous players showed up. No doubt, what Microsoft did with 1 vs. 100 was to give us a peek at what the future of entertainment could look like, mixing elements of video game with live entertainment and the group aspects you get on a platform like Live. Overall, the effort was surprisingly successful and forward looking, and is an example of why I think Microsoft has taken the innovation crown over the past year from Nintendo.

Relevant Analyst

Michael Wolf

Chief Analyst NextMarket Insights

Do you want to speak with Michael Wolf about this topic?

Learn More
You must be logged in to post a comment.
No Comments Subscribers to comment
Explore Related Topics

Latest Research

Latest Webinars

Want to conduct your own Webinar?
Learn More

Learn about our services or Contact us: Email / 800-292-3024